<img src="https://tags.srv.stackadapt.com/rt?sid=sMb3OHe1xidjJySVfK8yPq" width="1" height="1">
Skip to content
English - United States
Contact us
  • There are no suggestions because the search field is empty.

How do I add a new community to my dashboard? 

Adding a new community in your Audience Town dashboard allows you to track performance, audience engagement, and attribution data specific to that location. Follow the steps below to set up your new community and start gathering insights.

Step 1: Navigate to the Communities Section

  1. Log in to your Audience Town dashboard.

  2. From the left-hand navigation menu, click Communities.

  3. Select Add New Community in the upper right corner of the screen.

💡 Tip: If you don’t see the “Add New Community” button, check that you have Admin or Manager permissions for your organization.

Step 2: Name Your Community

  1. In the Community Name field, enter the official name of the community as it appears on your website (e.g., The Oaks at Willow Creek).

    Screenshot 2025-11-07 at 10.15.13 AM

  2. Optionally, add an internal reference name if your team uses short codes or project IDs.

  3. Choose the Region or Market from the dropdown list to associate this community with its designated market area.

Step 3: Provide the Community URL

  1. Under Community Website URL, paste the link to the primary community webpage (e.g., https://www.buildername.com/the-oaks-at-willow-creek).

  2. If the community has subpages (e.g., floor plans, amenities, or gallery pages), you can add them by clicking Add Additional URL.

  3. Audience Town will use these URLs to track audience activity and engagement for this community.

Step 4: Enter Community Details and Specs

Fill out the property details to improve targeting accuracy and analytics relevance:

Field Description
Square Foot Range Example: 1,800 – 3,200 sq ft
Home Type Single-Family, Townhome, Condo, or Multi-Family
Price Range Example: $450,000 – $725,000
School District Enter associated school district(s) if applicable
Amenities Pool, Clubhouse, Trails, Gated Access, etc.

Note: These details will help Audience Town enrich audience segments and demographic matching for this community.

Step 5: Save the Community

Once you’ve entered all the necessary details:

  1. Review your information for accuracy.

  2. Click Save Community in the bottom right corner.

  3. A confirmation message will appear: “Your new community has been successfully added.”

Step 6: Review Analytics and Audience Data

After saving, Audience Town begins collecting traffic and audience data for your new community.

  1. From the Communities menu, select the community name you just created.

  2. Navigate to the Analytics tab.

  3. You’ll see basic information immediately (e.g., confirmation of tracking setup).

  4. Full analytics—including audience engagement, top sources, and demographic data—will populate within 24 hours.

Note: Data typically refreshes daily. If you don’t see analytics after 24 hours, ensure that your community URL is active and receiving traffic.

Step 7: Managing or Editing the Community

To update community details later:

  1. Go to Communities → Manage Communities.

  2. Click the pencil  icon next to the community name.

  3. Make your edits and click Save Changes.

Summary

You’ve successfully added a new community to your Audience Town dashboard!
From here, you can:

  • Monitor engagement across digital channels

  • Compare community performance within your portfolio

  • Refine your audience targeting strategies